weblancer

Website Redesign

New website, same address.
Without losing your Google rankings.

We redesign old, slow, or hard-to-manage websites: fresh design, clearer structure, high speed, and a great mobile experience, combined with careful content and URL migration so your hard-earned Google rankings stay intact.

Send us your current website

When it's worth
redesigning a website.

  • it loads slowly, especially on mobile;

  • it looks outdated and no longer reflects how you do business today;

  • visitors can't quickly find what they're looking for and leave without contacting you;

  • you can't update it yourself or every change depends on someone else;

  • the platform or modules no longer receive security updates;

  • it doesn't show up in Google for the services you offer.

A single sign doesn't necessarily mean you need a new website; sometimes a few fixes and proper maintenance are enough. When several issues happen at the same time, a redesign is usually cheaper than repeated repairs.

What we rebuild,
concretely.

Audit before anything else

We start with data from Google Analytics and Search Console: which pages bring traffic, what searches you appear for, where visitors leave, and what errors the site currently has. This way, we keep what works and change what doesn't.

Structure and content

We reorganize the menu and pages based on what your customers are looking for, rewrite texts where needed, and remove outdated pages with proper redirects.

Fresh design

A design tailored to your identity, featuring a clear visual hierarchy and an obvious next step on every page: a quote request, a phone call, or an order.

Speed and mobile version

Automatically optimized images, clean code, and a layout designed first for mobile devices, where most visitors arrive today.

Features and integrations

Forms, bookings, online store, automated invoicing, or integrations with systems you already use.

Simple management

An admin panel where you can easily update texts, images, and pages yourself, without touching code.

Migration, without
losses in Google.

The biggest risk when redesigning a website isn't the design itself, but losing Google traffic when page URLs change. That's why we treat migration as a separate step:

  • we inventory all old URLs that receive traffic or backlinks;

  • we keep important URLs or permanently redirect them (301) to their new equivalents;

  • we preserve or improve titles, meta descriptions, and structured data;

  • we submit the new sitemap to Google Search Console;

  • after launch, we monitor 404 errors and ranking trends, quickly fixing any issues.

We keep a complete copy of the old website. Minor ranking fluctuations may occur in the first weeks after any migration, but a controlled migration minimizes them, and faster, clearer pages usually perform better in the long run. Find details about what happens post-launch in our SEO optimization services.

Project
stages.

  1. Discussion and audit. What works, what doesn't, and what you want to achieve with the new site.

  2. Structure and proposal. We suggest the page list, features, and timeline.

  3. Design. You view and approve the main pages before development begins.

  4. Development and content. We build the site and migrate the content.

  5. Testing on a separate copy. Your current site stays online until the very end.

  6. Launch. We activate redirects and submit the sitemap to Search Console.

  7. Post-launch check. We monitor errors, speed, and rankings during the first few weeks.

Frequently
asked questions.

Can I keep my domain and email addresses?

Yes. Your domain remains the same, and your emails are not affected by the website redesign. If your hosting changes as well, we carefully migrate your email settings so no messages are lost.

Will I lose my Google rankings if I redesign the site?

The risk exists when URLs change without redirects. We inventory the pages that bring traffic and keep their URLs or set up permanent redirects. Minor fluctuations may occur in the first few weeks, which we monitor and correct.

What happens to the old website?

It stays online until the new one launches. We then keep a complete copy of it, which is useful if you ever need an old text, image, or data.

Can I reuse my existing texts and images?

Yes, everything that is good gets kept. We review them, and we rewrite texts that no longer match today's services or don't answer what customers are looking for.

How long does a website redesign take?

It depends on the number of pages, volume of content, and features. A presentation website is usually redone in a few weeks, while an online store with many products or integrations takes longer. You'll receive the exact timeline along with the offer.

Does the website stay online while you work?

Yes. We build the new website on a separate copy and replace the old one only after everything has been thoroughly tested.

Have a project
in mind?

Let's build it together.
Tell us what you want your new website to do.

Let's talk